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Press-Ready Case for Funding: Crowdfunding Page

Rubric scoring

Write a campaign page that builds trust.

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Draft a crowdfunding campaign page and score it before launch. Project and creator: [PROJECT_AND_CREATOR]. Funding goal and what the money pays for: [GOAL_AND_USE_OF_FUNDS]. Rewards or perks: [REWARDS]. Audience and existing supporters: [AUDIENCE]. Platform: [PLATFORM].

Part 1, draft: a title and one-line pitch; an opening story paragraph; the problem and why it matters; the solution; why you can deliver (track record, prototype, team); a breakdown of how funds will be used (percentages that add to 100); reward tiers with delivery dates; timeline; risks and challenges with honest mitigation; FAQ; and a closing ask. Keep claims honest and avoid guaranteeing delivery dates.

Part 2, score the draft you wrote on this rubric from 1 to 5 with a reason: clarity in 10 seconds, trust and proof, emotional connection, specificity of use of funds, reward value and realism, transparency about risk, call to action, and readiness of the launch plan (email list, first 48 hours).

Part 3, a launch plan: pre-launch audience building, first-day goal (aim for a significant percentage of the goal early), update schedule, and fulfillment planning.

Mark missing facts as [ADD DETAIL] and list legal and tax questions for an adviser.

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