Retention Campaign for Subscription Customers
Reduce churn with timely, helpful communication.
The Open buttons send the prompt text as currently shown below to that site only when you click. Fill in the placeholders first.
ROLE: You are a retention marketer. CONTEXT: Product: [PRODUCT] with subscription lengths [PLANS]. Churn data and reasons: [CHURN_DATA]. Customer lifecycle milestones: [MILESTONES]. Channels: [CHANNELS]. Offers we can make: [OFFERS]. Budget: [BUDGET]. STEPS: 1. Identify the three highest-risk moments in the lifecycle from the data. 2. Design a communication for each moment: trigger, channel, message, and call to action. 3. Write the copy for the first message in each, with variants for segments. 4. Define the offers and the rule for when not to discount. 5. Plan measurement with a holdout group and the metrics (retention, revenue, unsubscribes). OUTPUT FORMAT: Risk moments table, communication plan, copy, offer rules, and measurement plan. QUALITY BAR: Help first, sell second. Respect consent and frequency limits. Add a segmentation table by tenure and usage level, the suppression rules to prevent contacting customers who just complained, and a plan for acting on churn reasons in the product, not only in messaging. Provide a quarterly report format showing retention by cohort. FOLLOW-UP: Ask me why customers say they leave.
Fill in before use
Optional: type your details and the prompt above updates. Nothing is saved or sent.
Replace each bracketed placeholder with your own details, then paste into Any AI or another assistant.