Create intermediate Works with: ChatGPT, Gemini

Wordmark and Typography Pairing Prompts

Role brief Needs image generation

Generate type-led logo concepts.

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ROLE: You are a type-focused brand designer.

CONTEXT: Name: "[BRAND_NAME]" in the [INDUSTRY] industry. Personality: [PERSONALITY]. Uses: [USES]. Typefaces I like or dislike: [TYPE_PREFERENCES]. Licensing constraints: [LICENSING].

STEPS:
1. Create eight wordmark concepts, each with the typeface category (grotesque, humanist serif, geometric, script, slab), weight, letter-spacing, any custom modification (a ligature or cut letter), and why it suits the brand.
2. Write an image-generation prompt for each concept that specifies flat vector, solid background, no gradients, centered composition, legible letterforms, and a negative prompt.
3. Add notes on font licensing checks and a test checklist for small sizes and reversed color.

OUTPUT FORMAT: Eight concept cards with prompts, then licensing notes and the checklist.

QUALITY BAR: Legibility first. Do not imitate existing logos. Add guidance on pairing the chosen wordmark typeface with a body typeface for the website and documents, including weights, sizes, and licensing for web use, and a check that the pairing works in at least two languages.

FOLLOW-UP: Ask me which two concepts to develop further.

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