Audit beginner Works with: Any AI

Accessible Email and Newsletter Audit

Rubric scoring

Check marketing emails for accessibility.

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Audit a marketing email for accessibility. Email platform and template: [EMAIL_PLATFORM]. Email HTML or content description including images, buttons, and layout: [PASTE_EMAIL_CONTENT]. Audience: [AUDIENCE].

Score each from 0 (fails) to 2 (good) with evidence and a fix:
1. Structure: proper headings, lists, and logical reading order; layout tables marked as presentation.
2. Language attribute set; text direction correct.
3. Text size (at least 14 to 16 pixels), line height, and a readable font.
4. Color contrast for text, buttons, and links.
5. Links: descriptive text, not "click here"; underlined or otherwise distinguishable.
6. Buttons: sized for touch and described by their action; bulletproof buttons that work with images off.
7. Images: alt text that conveys purpose; decorative images with empty alt; no text embedded in images for key information.
8. Responsive design for small screens and zoom.
9. Dark mode behavior.
10. Plain-text version provided.
11. Content clarity: short sentences, front-loaded information, no all-caps blocks.
12. Preheader and subject line meaningful.
13. Animated content: no flashing, can be paused.

Total the score out of 26. List the top five fixes, give an accessible template skeleton description, and a screen reader test routine for the main email clients.

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