Competitor SERP Feature and Snippet Opportunity Audit
Find formats that win visibility.
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Find search result features I could win. Topic area and site: [TOPIC_AND_SITE]. Target queries: [QUERY_LIST]. For each query, what I observed in the results (featured snippet, people-also-ask questions, video carousel, images, local pack, shopping results, who holds them): [SERP_OBSERVATIONS]. My relevant pages: [MY_PAGES]. Return tables: 1. Feature map: Query | Features present | Holder | Format of the winning answer (paragraph, list, table, video) | Length. 2. Opportunity table: Query | Feature | Gap between holder and my page | What to change (add a 40-60 word direct answer under a question heading, add a table, add steps, add a video, add structured data where eligible) | Effort | Potential value. 3. Question bank: related questions from people-also-ask style boxes that I should answer, grouped by page. 4. Draft snippet-ready answers for the top three opportunities, each in the format the feature favors, using only facts I give you. Note that search features change and winning is never guaranteed; give a way to measure results (impressions and clicks per query before and after). Do not claim what is in a result if I did not observe it.
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