Service Packages and Pricing Page Design
Turn services into clear packages with prices.
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Turn services into clear packages with prices. Services and what each involves: [SERVICES]. Customer types and their budgets: [CUSTOMER_TYPES]. Costs, time per job, and target margin: [COSTS_AND_MARGIN]. Competitor price ranges (verified): [COMPETITOR_PRICES]. Decide using this tree: 1. Is the work standardized enough to be priced up front? IF yes THEN fixed packages. IF scope varies a lot THEN offer a paid discovery phase and starting-from prices. 2. How many packages? Prefer three at most: a clear entry, a recommended middle, and a premium with extras. Define each by customer need, not by internal task list. 3. Pricing logic: compute the minimum price from time, costs, and target margin (show arithmetic); compare to the value created for the customer and to competitor ranges; choose the price band. 4. What is included, excluded, and extra? List deliverables, revisions, support period, and add-ons with prices. 5. Terms: payment schedule, deposit, timeline, guarantees (only those I can honor). 6. Display: a comparison table, a "most popular" label only if true, and a call to action per package. Deliver the package definitions, a pricing table, page copy (headline, intro, FAQ on pricing, objection handling), a "not sure which package?" helper with three questions, and a plan to review prices every six months. Mention checking tax and consumer rules in [JURISDICTION].
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