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Trello Content Calendar Board for Marketing

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Plan content from idea to published with owners and dates.

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Set up a Trello content calendar board for [BRAND]. Channels: [CHANNELS]. Content types: [CONTENT_TYPES]. Team: [TEAM]. Publishing rhythm: [RHYTHM].

Lists: Ideas, Briefed, Drafting, Review, Scheduled, Published, Repurpose. Card template with audience, goal, channel, due date, owner, links and approval status; every card has a goal and a way to check the result. Provide an example card filled in with invented details, checklists for a typical blog post and a social post, three prompts to turn an idea card into a brief, and a rule on whether content may ever skip review. Suggest a label scheme that works for people with colour blindness by pairing colours with short label names. Explain the calendar view [VERIFY availability on our plan] and give a 45-minute monthly planning routine. Do not promise results from the schedule. Keep the board to what a team of three will update weekly, and say which list to drop first if it feels heavy. Name who moves cards between Review and Scheduled and who has the final say on publishing.

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See an example result (fictional data)
Invented month. Lists: Ideas (14), Briefed (6), Drafting (4), Review (3), Scheduled (8), Published (11). Labels by channel: Blog, Newsletter, Social.
Card example: 'How to read your first invoice', channel Blog, author Sam, due draft 8 April, publish 15 April, goal: reduce billing questions, checklist: facts checked, sources, image alt text, links tested. Monthly planning: 12 posts planned and 11 published is 91.7 percent on plan; the missed post moved to next month with a reason recorded. Review rule: any card still in Review after 3 working days is flagged to the editor. Planned versus published is recorded on the last day of the month.

Illustrative only, made-up data. Your results will differ and must be reviewed.

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