North Star Metric and Input Metrics
Define how value is measured.
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Define a North Star metric and its inputs. Product and customer value: [PRODUCT_AND_VALUE]. Business model: [BUSINESS_MODEL]. Data available: [DATA_AVAILABLE]. Step 1: state the criteria for a good North Star: it reflects delivered customer value, leads revenue, is measurable, and is actionable by the team. Step 2: propose three candidate metrics with pros and cons in a table and recommend one. Step 3: break the chosen metric into four or five input metrics (breadth, depth, frequency, efficiency), each with definition, formula, owner team, and the lever that moves it. Step 4: add guardrail metrics (quality, support load, churn) to stop harmful optimization, and explain in one paragraph how the metric could be gamed and which guardrail catches it. Output format: the metric tree as an indented text list; a table Input metric | Current value | Target | Owner | Lever; a worked example with made-up numbers labelled as an example; a warning about vanity metrics and Goodhart's law (when a measure becomes a target, it stops being a good measure); and a quarterly review routine with the first date.
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