Infographic Layout From Data
Visualize statistics clearly.
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Visualize statistics clearly. The message: [KEY_MESSAGE]. Data with sources and dates: [DATA_WITH_SOURCES]. Audience and where it will appear: [AUDIENCE_AND_CHANNEL]. Size and format: [SIZE_AND_FORMAT]. Brand style: [BRAND_STYLE]. Choose each visual with this tree: 1. What question does each number answer? Comparison between categories -> bars; change over time -> line or columns; part of a whole with few parts -> a stacked bar or a simple proportion visual; relationship between two measures -> scatter; ranking -> sorted bars; a single powerful figure -> a big number with context. 2. IF a chart would need many slices or 3D effects THEN choose a table or a bar chart. 3. Is the scale honest (zero baseline for bars, consistent axes, comparable units)? Fix. 4. Is the number sourced and dated? Add the source line. Deliver: a hierarchy of the content (headline claim, three supporting data points, one takeaway); a layout in text (sections, reading order, grid); chart specifications for each visual (type, data, labels, highlight color); copy for titles and captions that state insights; color palette with contrast checks and color-blind-safe choices; alt text and an accessible data table alternative; a checklist for accuracy (every figure traceable). Do not invent data or distort proportions for effect.
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